Some colleagues of mine are giving a webinar tomorrow on end-of-year digital fundraising. Check it out.
I couldn’t be more excited about holiday fundraising for my nonprofit clients this year. I cut my teeth as a fundraiser with direct mail, and in direct mail you basically have two to five pieces you drop for the season and cross your fingers. In digital, the strategies are more nuanced, the data is richer, and execution is just a hell of a lot more fun.
And Newhall, Miller, and Davis are all scary smart, so definitely check out their webinar.